A Client’s Satisfaction

Writing for someone else is never an issue for me. Even if my writings get published under someone’s name, I get the satisfaction of knowing that it helped my client in some way.

And a lot of successful freelancers get to the top by making sure that they work hard in order to fulfill a client’s needs.

So how can you be that writer?

1. Know what you can and cannot do.

Look first at what you have accomplished so far. Think about your college degree, the subjects you have finished, your trainings, and the seminars you’ve attended (online and offline). You should also consider other activities that you love like photography, gardening, music, arts, robotics – really, the sky is the limit. You can concentrate on one area, or combine two specialties to make it work.

As for my part, I am in the process of combining three specialties: gardening, photography, and photo-editing. I love to take care of plants, so I write about them. I own a decent digital camera that I adore, so I take pictures of my plants. And to make the photos internet-ready and protected, I have to edit them before posting on my blog.

That goes without saying that I do not have the knack for writing about marketing, technical SEO stuff, social media promotion, mathematics, computer speak, and the list goes on.

Sure, I may have narrowed down my market. And yes, it may seem that I have very few clients. However, as a starting and budding freelancer, it is important that you stick first with what you know and expand later on. Do an assignment that you are comfortable with and you will be breezing through research, writing, editing, and even your deadline. Get into a project you don’t know much about and you will be wasting your time re-learning, editing, and much worse, failing to get exactly what your client wants and not delivering it when the client wants it. Result: poor feedback or, (heaven forbid) untimely termination of the project either on your side, or the client’s.

2. Take the time to know more about your client and the project

Your clients have preferences on what, when, and how they want the project to be delivered. Do not be scared to ask questions about:

  • Client’s purpose for the article
  • Where the article is going to be uploaded
  • Client’s target market (i.e. gender, age, expertise, etc)
  • What format should the article be delivered (i.e. word, text)
  • Use of keywords and keyword density
  • Your client’s role on the project (is he the owner of the website/business, subcontractor, project manager, etc)

Take notes and keep them in mind so that you will always remember your client’s preferences.

3. Keep deadlines

Clients just love a freelancer who keeps deadlines, especially those who deliver impeccable projects ahead of schedule. Your clients are busy and time is gold for them. They need to get the project done immediately, which is why they hired you for help. And you also need their business, which makes it important for you to stick to your dates.

Time zone, of course, will be one of your hurdles. If the client says that the project is to be delivered by Wednesday 9am , it means Wednesday 9am on the client’s time zone. You have to count the difference on the time accurately per client because it can be very confusing once you have different clients on different time zones. A clock widget with your client’s name as a label can help you with this, as well as your planner and to-do app.

4. Communicate

Your clients would like to have updates on the progress of the project. Some prefer daily updates, some prefer weekly. You will also find clients who wish to have brainstorming sessions through Skype. Your clients are businessmen, and it is vital for them to work with someone who understands that business is business, and every moment spent should be focused on productivity and results. It is imperative that you communicate with your clients when:

  • You are confused over an aspect of your job.
  • You cannot meet a deadline because of personal, technical, and professional reasons.
  • You wish to suggest or talk about certain changes in the project that you feel will help improve the targeted results.
  • Your client is asking you about the progress of the job, and the changes that he/she wishes to be applied to the venture.

A lot of my previous clients liked working with me because I answer their questions ASAP. Another case when my client appreciated my feedback was when we had a project that required a specific keyword density. I tried to follow their specifications, but the article did not flow naturally. I took the risk and finished the article with a lower density and told them the reason, giving them the option of requesting for a re-write free of charge. The client agreed to my suggestion after reading the article and thanked me for taking the initiative and letting them know about it. Needless to say, I worked for with the client again for at least two projects more.

As long as you communicate with your client, any problems regarding the project will be manageable, and you and your client will have a fruitful working relationship.

These are just some ways for you to take care of your client. @DigitalNomadJobs has a great post on what what it takes to be a great freelancer.

If you have an experience on how you made your clients happy and satisfied in a project, please feel free to share your insights. I would love to hear from you.

See you around.


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